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// Scenario 05

Translation that sounds local, in every language you sell in

Anyone can paste a page into a translator. Buyers can tell. This scenario gives you a site, a catalogue and support content that read as if they were written in each language, and stay in step when you change them.

For
Companies selling across MENA, Europe and the US
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Casagros · SumoAnalysis · this website
Scenario
This is a scenario we deliver, not a past client result.
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Why it matters in 2026

In 2026, machine translation is instant and free, so raw translations are everywhere and they quietly cost trust: wrong terms, a tone that does not fit, Arabic pages laid out left to right. Search engines and AI assistants also treat each language as its own market: a French page needs French search terms, its own address and the right language tags, or it never shows up. For companies selling across Morocco, the Gulf, Europe and the US, the language of the page is often the first proof that you really serve that market.

You need this if

  • Your site exists in one language, and clients write to you in another.
  • Your translated pages were made once, and the original has changed many times since.
  • Your Arabic version is mirrored text on a left-to-right layout.
  • You get traffic in your main language only, even though you sell in several.

How we deliver it

  1. 1 Glossary and tone

    For each language we fix the key terms, product names and tone with you once, so every page, email and message uses the same words.

  2. 2 Draft, then review

    AI writes the first draft from your glossary; a native speaker reviews every page a client will see. Legal pages and prices are always checked by a person.

  3. 3 Built for each language

    Right-to-left layouts for Arabic, translated addresses and search data, language tags so search engines send each visitor to the right version, and fonts that suit each script.

  4. 4 One source, kept in step

    All languages come from one content source. When you change a page, its translations are flagged and updated, so no version falls behind.

What you get

  • A glossary and tone guide per language
  • Your site, catalogue or help pages in English, French, Arabic or Spanish
  • Proper right-to-left design and Arabic fonts
  • Translated search data and language tags, so each version can be found
  • A process that keeps every language up to date

What we will not promise

We will not publish machine translation that nobody has read, and we will not take on a language without a native reviewer you can trust. Beyond English, French, Arabic and Spanish, we work with a reviewer you choose.

Questions

Do you write Modern Standard Arabic or Darija?

Modern Standard Arabic for the site, because it reads well across the Arab world. For Moroccan audiences, ads and WhatsApp messages can use Darija, written with a native speaker.

Can you translate our existing WordPress site?

Yes. We add the languages to your current site, with their own addresses and search data, instead of starting from scratch.

How do translations stay up to date?

Every language comes from one source. When the original page changes, the other versions are marked as outdated and updated in the same release.

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